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“Serve safe” was recently rolled out by the FSSAI.

Updated: Feb 7, 2020

A nationwide initiative, it ensures that "Safe and Nutritious Food" (SNF) is being served when patrons eat out at restaurants, dhabbas, canteens, schools or any other catering establishments including events and large functions (Food business Owners - FBOs).


Serve safe is being rolled out through 3 major activities: -

Hygiene and Hygiene+ Ratings ("Responsible place to eat")

- This allow consumers to make informed choices about the places where they eat out & through these choices, encourage businesses to improve their hygiene & nutrition standards & thus reduce the incidence of food-borne illness (Source: FSSAI).

Appointment of certified Food Safety Supervisor (FSS) in FBOs – one FSS on maximum 25 employees in each food establishment including catering industry.

Mandatory display of Food Safety Display Boards (FSDBs) by FBOs

The boards will be used to communicate safe food handling practices followed by the FBO and create a forum for customer to provide feedback and complaints

GOassure™ by MicroGO® ensures 100% hand hygiene compliance on “how to do and where to do”, provides surveillance and automates hand hygiene. It makes hand hygiene (which is an integral part of “serve safe”) much more easier to perform and monitor. This mitigates the lax attitude towards hand hygiene.

Our clients are already enjoying the benefits of superior hand hygiene in their facilities and establishments by using GOassure. Please contact us at if you want to be part of ‘Serve Safe “ - a nation wide movement for by FSSAI for Swasth Bharat.